Nice guys and bad boys have exactly the same low success rate when approaching women
The difference is that bad boys hit on every woman they meet almost. Even though they’re striking out quite often, they manage to look for a date since they swing frequently still. They shrug off rejection and hit on another person.
Nice guys, in comparison, work very slowly and only approach one woman they’re most thinking about. Should they get rejected, they spend months or weeks licking their wounds before restarting the cycle.